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Marketing AgencyToronto, ON

AI-Powered Instagram Content Pipeline

Replaced a full-time manual content workflow with an AI pipeline that researches, generates, and auto-publishes Instagram content every day.

20+ hrs/wkTime Saved
2 weeksBuild Time
DailyPosting Cadence
1 FTE freedTeam Impact

The Challenge

Nova Social's content team was nearly consumed by manual production — researching trends, scripting captions, sourcing visuals in Photoshop, and manually scheduling every post. A full-time employee was almost entirely tied to this cycle, leaving no capacity for strategy, new client acquisition, or creative growth. The agency needed to maintain consistent, high-quality Instagram output without the operational overhead.

The Solution

HNBK built an end-to-end Instagram content automation pipeline in two weeks. The system autonomously researches trending topics daily, generates branded post copy and captions, produces visual assets using Google Veo, and auto-schedules and publishes to Instagram — without any manual intervention.

What We Built

  • Trend research agent using Gemini Nano to surface daily topic ideas aligned to the brand
  • Post copy and caption generation with consistent brand voice and hashtag strategy
  • Visual asset creation via Google Veo (text-to-image and short-form video)
  • Automated quality review checkpoint before scheduling
  • Auto-publish pipeline via the Meta Graph API with retry logic

See it in action

This is the actual pipeline — try it with your own topic.

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